Emerging Futures for Tokenised Licensing in the Creative Industries
2nd April 4:00 PM – 5:00 PM BST
About this event
With the growing impact of online platforms and emerging technologies such as generative AI, creators and end-users face continuous challenges to their authorship and ability to control content across the creative media supply chain.
In this online one-hour webinar hosted by our partners Digital Catapult, we will be introducing a report by DECaDE on a novel tokenized licensing framework known as ORA. Join our panellists to discuss tokenisation and standards such as C2PA. Discover how these developments might influence the cultural and creative economy, offering new approaches to managing and valuing creative assets in the changing digital landscape.
Who should attend?
This webinar is designed for individuals and organisations across the creative industries who are navigating the evolving landscape of digital content management and licensing.
It will be particularly valuable for:
- Creators and Artists
- Creative Industry Professionals
- Technology Developers
- Platforms, Policy and Legal Experts
- Academics and Researchers.
Why attend?
Explore the granular challenges regarding digital ownership, licensing, and attribution Hear more about emerging technologies such as the C2PA metadata standard and tokenisation and what roles these could play in the digital creative economy Discuss the wider impact of these types of protocols for cultural economy and learn more about the DECaDE’s work in this field.
Panelists
Co-Investigator on the DECaDE project, Chris’s research is rooted in the field of Human-Computer Interaction, but is fundamentally inter-disciplinary, applying design research methods to understand the human experience and social meanings of data-driven services.
Using and developing innovative design research methods, his work undertakes diverse, qualitative and often speculative engagements with participants to investigate emerging relationships with technology – particularly data-driven tools, FinTech and blockchain technologies.
Dr. Frances Liddell is a Research Associate in Design Informatics, University of Edinburgh and working on the DECaDE project. Frances has a background in arts management and museum studies, and her PhD research was one of the first empirical studies to examine the impact of blockchain technologies on museum practice.
Frances’ research interests focus on themes such as participation, digital materiality, and ownership design and is interested in the way that emerging technologies such as Web3 can challenge and reshape perceptions around value and ownership. Together with Chris Elsden, she is leading the qualitative fieldwork for the ORAgen project which explores how decentralised technologies might shape and address challenges on attribution, rights and ownership in the digital creative community.
John Collomosse is a Professor of Computer Vision and AI at the University of Surrey where he is the founder and director of DECaDE, the UKRI Research Centre for the Decentralized Digital Economy. Signal Processing (CVSSP).
He is concurrently a Principal Scientist and distinguished inventor at Adobe Research, where he manages the cross-modal representation learning (XRL) research group. He leads research for Adobe’s Content Authenticity Initiative (CAI) and is a core technical advisor to the initiative since his involvement in its inception in 2019.
John’s research intersects Artificial Intelligence (AI) and Distributed Ledger Technology (DLT), with focus on media provenance to fight misinformation and online harms, and on improving data integrity and attribution for responsible AI.
Post-graduate researcher within the Centre for Vision and Speech processing, currently working on the DECaDE project. With a diverse background initially rooted in the film and animation industries, Kar has cultivated a blend of technical and creative skills and now conducts research at the intersection of computer vision and blockchain technologies with a focus on digital content provenance.
His work addresses complex issues within the realms of copyright, privacy and attribution in the Generative AI space.
Guest panelists
A UK-based creative technologist and artist, blending technology and art to craft interactive experiences, immersive installations, and blockchain-enhanced digital art. David founded Numeriq Ltd, offering website development while also exploring creative technology and independently pursuing artistic projects focussed on real-time AI, WebXR, generative art, and immersive storytelling.
David is interested in ORAgen as an approach to decentralised licensing and attribution and how initiatives explored in ORAgen, like C2PA, may address authenticity and provenance in digital media.
Yayoi Shionoiri is the VP of External Affairs and General Counsel at Powerhouse Arts, a Brooklyn fabrication facility for artists. She also serves as U.S. Alliance Partner to City Lights Law, a Japanese law firm that represents creators; and as Board Director to Startbahn, a Japanese blockchain company.
Yayoi has degrees from Harvard University, Cornell Law School, and Columbia University. Yayoi writes frequently on legal issues related to copyright, art NFTs, AI, and ethics.
