Bright Side Studios is an award-winning creative studio known for illusionary immersive experiences that breathe vibrant life into stories. Their mission is to transport viewers to realms where the ordinary transforms into the extraordinary, crafting meaningful moments filled with wonder, imbued with a touch of magic.
They work across four pillars: 1) Brands – They specialise in helping our clients immerse audiences in their brand stories. Through the integration of film, motion graphics and sound, they transform mere bricks and mortar into immersive environments that leave a lasting impression, ensuring unforgettable brand experiences; 2) Artworks – They excel in assisting clients in delivering awe-inspiring immersive light shows, installations and performances. Their approach seamlessly blends technical expertise with creative content, utilising cutting-edge tools such as 3D animation, data-generated visualisations, motion graphics, and film production; 3) Historical – They specialise in aiding museums and cultural institutions in crafting compelling and informative narratives. Their approach involves curating, adapting and editing archive footage to create dynamic and immersive experiences that captivate audiences; 4) Interactive – They partner with cultural institutions to revolutionise storytelling, enticing diverse audiences with captivating experiences. Their innovation thrives at the intersection of art, science and technology, where they conceive, produce and install unique experiences that transcend traditional boundaries.
“We are creatives and storytellers who harness innovative technologies to add the magic dust to our storytelling experiences. Inspired by emerging technologies and new frontiers, the EFI ecosystem of potential collaborators could unlock new opportunities for the future.”